Among the popular misconceptions among novice or young online entrepreneurs is that once you have created a website for your products and services, coupled with on-page SEO (Search Engine Optimization), you are on your way to a successful online business. But this were not so.An excellent product or service, a well-designed website and a SEO optimized webcopy are but necessary requisites. These are only the components of your website’s first level foundation. There is more.
Search engines, especially Google, are very dynamic, so much, so that their algorithms are sometimes too complicated to predict or analyze. They’re always changing. This is primarily to protect the integrity to their SERPs or Search Result Pages. Many black SEO practitioners out there are relentlessly looking for ways to go behind the current established algorithm. Thus, from time to time you will notice diluted SERPs in your queries.
There is a consensus among SEO practitioners, both legit and black hat, that link popularity still plays a huge part for ranking high in search engines’ results. However, not just links or reciprocal links in some cases, but links coming from relevant sites. Moreover, appropriate anchor texts are also being given a high importance by search engine spiders.
The question now is, would link building services can still provide you these quality and relevant backlinks you need for your site to rank higher in SERP? Yes. Definitely. I think there is no contention on that.
However though, for novice and young entrepreneurs, these could be costly. Hence, when I am asked what is the best way to get these relevant incoming links, I would always proffer the conventional way doing it, by commenting on other blogs and writing quality contents that are link-worthy.
There is a consensus among SEO practitioners, both legit and black hat, that link popularity still plays a huge part for ranking high in search engines’ results. However, not just links or reciprocal links in some cases, but links coming from relevant sites. Moreover, appropriate anchor texts are also being given a high importance by search engine spiders.
The question now is, would link building services can still provide you these quality and relevant backlinks you need for your site to rank higher in SERP? Yes. Definitely. I think there is no contention on that.
However though, for novice and young entrepreneurs, these could be costly. Hence, when I am asked what is the best way to get these relevant incoming links, I would always proffer the conventional way doing it, by commenting on other blogs and writing quality contents that are link-worthy.
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About the Author
Nor Franco is the Managing Director and Virtual CEO of nextManager.net. He's a former corporate executive whose passion is bringing out the full potential of HR in Businesses. This time that passion is pursued through Virtual Management. He writes and blogs about his management views and insights here. Follow him on Twitter.
